Available Programs
Brand Design
& Identity Systems
& Identity Systems
August
2026
2026
Expand logos into full identity systems, including typography, color strategy, and layout systems.
Logo Design
May
2026
2026
Learn how to develop strong logo concepts, refine visual language, and build clear brand marks.
The courses are suitable for you if you:
Beginner Designer
Practicing Designer
Specialist from Another Field
Who wants to:
- Study Adobe Illustrator and its essential tools in depth
- Choose a comprehensive course from the start to avoid relearning later
- Start getting clients and applying knowledge in real projects right away
- Increase your service rates, attract more clients, and feel more confident
- Improve the quality and level of your portfolio
- Build a clear workflow system with clients and close existing skill gaps
You already work in the field, but want to:
Who wants to:
- Start developing in a new professional direction
- Gain a solid, complete skill set in logo&brand design
- Work remotely with brands or start getting client projects
Every brand needs a logo and branding
Stable Demand
7,540+ active logo jobs on Upwork. Steady demand keeps designers booked months ahead.
Upfront Payment
Clients are ready to pay from € 400 for a logo with a 50% upfront payment. Similar rates apply to naming projects.
Remote Work Flexibility
No office required. You can work remotely and adjust your schedule and location as needed.
Employment Option
If you choose full-time employment, the average salary of a graphic designer is around € 2,500. Skilled specialists remain in high demand.
Program Overview:
Module 0. Introduction
Lessons:
Bonuses:
Goal Setting. How to Get the Most Out of the Course
2.
Introduction to the Learning Platform
3.
Learning Roadmap
4.
How to Save and Submit Assignments
5.
Where to Download and How to Install Adobe Illustrator
6.
Logo Designer Glossary
Goal-Setting Template
Outcome:
- Gained an understanding of the fundamental concepts of logo design
- Became familiar with the platform and course guidelines
- Set personal goals and selected a final project for graduation
Earning Strategies in Logo Design
1.
Module 1. Composition and Logo Design Principles
Lessons:
Bonuses:
Composition rules in logo design
7.
Logo with or without an idea — what’s the difference?
8.
Graphic techniques that influence perception
9.
Color psychology in logos
10.
Logo trends and how to use them
11.
Guide to logo styles
Outcome:
- Mastered the basics of composition and color theory in logo design
- Learned how to evaluate logos based on criteria
- Learned the mechanics of naming
7 main mistakes in logo design
12.
Module 2. Naming
Lessons:
Bonuses:
Neologisms and abbreviation techniques
14.
Using neural networks and ChatGPT
15.
Name selection: criteria
16.
Testing names with the audience. CustDev
17.
Client approval
18.
Naming guide
Outcome:
- Learned name development methods
- Created 3 names for their own cases
How to create a memorable name
13.
Legal name verification
19.
Module 3. Logo Design in Adobe Illustrator
Lessons:
Bonuses:
Line logos. Pen tool & grids
20.
Geometric logos. Form-building & combinations
21.
Illustrative logos. Masks & brushes
22.
Ornamental logos. Patterns & complexity
23.
Volumetric logos. Perspective grids
24.
Outcome:
- Mastered Adobe Illustrator tools
- Created logos in various styles
- Gained technical confidence
Monograms. Letter-based marks
25.
Lettering logos. Tracing & drawing
26.
Heraldic logos. Heritage brands
27.
Typography-based logos. Custom lettering
28.
Illustrator hotkeys guide
Grid systems guide
Module 4. Logo Creation Process & Client Communication
Lessons:
Bonuses:
Client interaction rules
29.
Project management in task managers
30.
Conducting a briefing
31.
Sketching. Creative logo techniques
32.
Logo mockups
33.
Outcome:
- Learned the full logo creation process
- Can independently generate ideas
- Communicate confidently with clients
Presentation & idea approval
34.
Revisions. Re-briefing
35.
Final logo refinement. Grids & font selection
36.
Logo package. Preparing files for delivery
37.
Client project template
Brief template
Copyright & licensing
38.
1GB mockup pack
100-font collection
Presentation template
Module 5. Portfolio Case Design
Lessons:
Case presentation rules
39.
Designer’s style. Pros & cons
40.
Logo creation. Case 1
41.
Logo creation. Case 2
42.
Logo creation. Case 3
43.
Publishing a case on Behance
44.
Outcome:
- Added 3 portfolio cases in different styles
- Ready to find clients in your chosen niche
- Created projects you’re proud of
Module 6. Clients from Instagram
Lessons:
Bonuses:
Commercial proposal & pricing template
Client communication: scripts & pricing
50.
Outcome:
- Learned how to communicate with clients and handle objections
- Discovered ways to get clients from Instagram
Promotion through Reels: idea, structure, editing
49.
Client acquisition methods
48.
High-converting profile design
47.
Content & sales funnel
46.
Instagram promotion strategy
45.
Client workflow templates
Reels editing resources
Module 7. Clients from Behance
Lessons:
Bonuses:
High-converting account setup
52.
Creating sales-focused case studies
53.
Client acquisition strategy on Behance
51.
Getting a Featured badge
54.
2 unconventional promotion methods
55.
Handling inquiries & commercial proposals
56.
Behance resource center
Case selection guide
Outcome:
- Learned how to set up and optimize a Behance account
- Discovered ways to get clients from Behance
Case promotion checklist
Module 8. Clients from Upwork
Bonuses:
Lessons:
Upwork resource center
Connects guide
Client acquisition strategy on Upwork
57.
Cover letter template
Registration & account restrictions
58.
Payment formats
Tax guidance
Conflict resolution guide
High-converting profile & case setup
59.
Pricing & package structure
60.
Competitor analysis
61.
Getting the Rising Talent badge
62.
Writing commercial proposals
63.
Client communication & closing deals
64.
Payments & withdrawals
65.
Outcome:
- Learned how to register and optimize an Upwork account
- Discovered ways to get clients from Upwork
Module 9. Employment & Remote Work
Bonuses:
Resume template
Outcome:
- Learned how to structure a resume and pass test tasks
- Practiced interviews and contract negotiation
- Understood how to search and apply for remote jobs
Cover letter template
Job boards (Russia)
Job boards (Europe & US)
Career consultant Careerspace
Lessons:
Writing a cover letter
67.
How to structure a resume
68.
Test assignments
69.
Interview questions
70.
71.
Signing an employment contract
66.
Where and how to find vacancies
Your goal in this course is to learn how to:
Work confidently in Adobe Illustrator
Generate ideas using proven techniques — without relying on inspiration
Create logos and branding concepts for any brand without fear of failure
Follow a clear system and understand every step of the process
Learn how to work as a freelancer or get hired by a company
Present professional portfolio case studies
Graduates Who Have Already Succeeded
Before the Course:
She didn’t understand the value of her work, was afraid to communicate with clients, and charged €20-50 per logo.
After the Course:
Her attitude toward work changed. She feels confident communicating with clients, and her minimum rate per logo is now €110.
Alyona
Before the Course:
She had taken a course that didn’t explain how to work in design software or where to find a job.
After the Course:
She now confidently works with design tools, built a strong Behance portfolio with a steady flow of clients, and earns from € 1270 per month.
Alesya
Before the Course:
He worked as a fitness trainer for a long time but wanted to change careers because he felt unfulfilled.
After the Course:
He landed his first projects right away and now works for a local company with an average salary starting from € 550, while still combining it with his gym work.
Dmitry
Before the Course:
She had no fundamental knowledge of design software or client work, and no projects.
After the Course:
She completed her first commercial logo project, learned how to communicate with clients, gained confidence, and secured 4 logo projects totaling € 500.
Polina
Before the Course:
She was on maternity leave, trained as an environmental specialist, had never worked in design but felt drawn to it.
After the Course:
She started working in a field she loves, gained financial independence, and now earns € 1,200.
Erica
Before the Course:
He had been freelancing for 2 years, was afraid to raise his rates, and lacked confidence.
After the Course:
He increased his logo rate to € 670, improved the quality of his work, invested in professional equipment, and now earns € 1,500−2,000 per month.
Miras
Choose your plan
Basic
Standart
Premium
based on your learning engagement and pace
540€
The course has already started — you can join the next cohort later
740€
The course has already started — you can join the next cohort later
940€
The course has already started — you can join the next cohort later
- Module 9. Employment & Remote Work
- Module 8. Clients from Upwork
- Module 7. Clients on Behance
- Module 6. Clients from Instagram
- Module 5. Portfolio Case Presentation
- Module 4. Logo Creation Process & Client Communication
- Module 3. Logo Design in Adobe Illustrator
- Module 2. Naming
- Module 1. Composition and Logo Construction Principles
- Module 0. Introduction
Modules:
Review every day
Review once every 3 days
Review once every 7 days
- Consultation with the art director on employment or freelancing
- 1 individual Zoom session with a mentor
- 4 group Zoom review sessions
- 2 additional weeks after graduation to study Modules 6–9
- Graduation project
- Access to the student chat
- Certificate upon completion of the final project
- Practical assignments and portfolio case work
- Individual video feedback on homework
- Assignment review by a mentor within 7 business days
- 2 months of access after the course
- 8 weeks of training
Additional:
Additional:
- Consultation with the art director on employment or freelancing
- 1 individual Zoom session with a mentor
- 4 group Zoom review sessions
- 2 additional weeks after graduation to study Modules 6–9
- Graduation project
- Access to the student chat
- Certificate upon completion of the final project
- Practical assignments and portfolio case work
- Individual video feedback on homework
- Assignment review by a mentor every day
- 2 months of access after the course
- 8 weeks of training
- Module 9. Employment & Remote Work
- Module 8. Clients from Upwork
- Module 7. Clients on Behance
- Module 6. Clients from Instagram
- Module 5. Portfolio Case Presentation
- Module 4. Logo Creation Process & Client Communication
- Module 3. Logo Design in Adobe Illustrator
- Module 2. Naming
- Module 1. Composition and Logo Construction Principles
- Module 0. Introduction
Modules:
- Consultation with the art director on employment or freelancing
- 1 individual Zoom session with a mentor
- 4 group Zoom review sessions
- 2 additional weeks after graduation to study Modules 6–9
- Graduation project
- Access to the student chat
- Certificate upon completion of the final project
- Practical assignments and portfolio case work
- Individual video feedback on homework
- Assignment review by a mentor within 3 business days
- 2 months of access after the course
- 8 weeks of training
Additional:
Modules:
- Module 0. Introduction
- Module 1. Composition and Logo Construction Principles
- Module 2. Naming
- Module 3. Logo Design in Adobe Illustrator
- Module 4. Logo Creation Process & Client Communication
- Module 5. Portfolio Case Presentation
- Module 6. Clients from Instagram
- Module 7. Clients on Behance
- Module 8. Clients from Upwork
- Module 9. Employment & Remote Work
Convenient Learning Platform
Our platform is structured, intuitive, and distraction-free.
All lessons, materials, and assignments are organized in a clear modular system, so students can focus on practice and real results.
All lessons, materials, and assignments are organized in a clear modular system, so students can focus on practice and real results.
Case Studies / Final Projects
Reviews
ut_dasha
I was moving toward this for so long, dreaming about it for so long, and finally decided to take the step) These two months were so насыщенными with essential and interesting information, laid out clearly step by step! Yes, I struggled at times… but it was my first time working in the software used in the course, and with design in general) In the end — I gained a huge amount of necessary knowledge, the motivation to strengthen my practical skills, and of course a final project)) which became possible in part thanks to the help of the wonderful curator Lyudmila! @grafix_school thank you for helping turn dreams into reality!)) I will miss it!)
haze.des
I am completely satisfied with the course. A lot of useful information, delivered without unnecessary fluff. All the information is well structured. Very good feedback from the curator. My curator was Lyudmila. The course is very intensive, and this is something to consider if you work and cannot always dedicate enough time. Thanks to Anton for the course and a huge amount of valuable information, and to Lyudmila for the help with my work and the wonderful feedback:)
_lin_zerin_
Detailed and clear. Very illustrative examples, amazing support (the plan name truly fit), information you can hardly find anywhere else, plus real curator support and advice on every question. The curators, by the way, are very experienced and knowledgeable professionals in the field, who worked tirelessly throughout the course, responding quickly to questions and resolving any issues that came up. I would like to thank Anton and Lyudmila for their work and support. We will definitely see each other again))
m.ekaterina_
graphic_design
graphic_design
Thanks to this course, I closed all the "weak spots" in my knowledge. The accessible and easy presentation of the material, the wonderful curator Lyudmila — all of this helped me understand everything. Anton, a huge thank you to you and your team for creating such a course! I am very happy that I had the opportunity to study with you, with the best!
cherepanova.a.e
I took the logo design course in the spring. I really liked the way the material was presented, the curator’s feedback, and the curator’s tactfulness. The course itself is very intensive, you will need to work hard throughout it, especially beginners:) Thank you for the knowledge and skills I gained.
I’m very happy that I chose this course to start my journey. Back in January, I had zero technical knowledge in Illustrator, Photoshop, and InDesign, and now, just 2 months later, I confidently use hotkeys, and when I look at logos in everyday life, I can easily break them down into their components — everything is clear and understandable.
During the course, I had a real client project, and that was the best decision! The logo was delivered, the client is happy, and now we have continued working together on the brand identity. At the same time, while studying, I received another logo design order — the best motivation to keep moving forward. I’m grateful to the curators for their support and valuable advice!
During the course, I had a real client project, and that was the best decision! The logo was delivered, the client is happy, and now we have continued working together on the brand identity. At the same time, while studying, I received another logo design order — the best motivation to keep moving forward. I’m grateful to the curators for their support and valuable advice!
minina.marina_art
I really enjoyed the course, it’s very comprehensive and in-depth. You can easily go through it again. I’m a complete beginner in this field and was very afraid that nothing would work out. Yes, it didn’t turn out exactly as I wanted (that was more related to the client than the course), but I pushed myself further thanks to the support from the curators)))) The first section, focused on technical skills, is structured in a way that makes it impossible not to complete, and you immediately gain all the essential skills and useful tricks for working with vectors. The section on client work and building a workflow is excellent!
The webinars are amazing, warm and engaging, and most importantly, they work with each participant individually. Thank you so much for this course!
The webinars are amazing, warm and engaging, and most importantly, they work with each participant individually. Thank you so much for this course!
kromer_nadja
Two months flew by unnoticed. It wasn’t easy, I constantly lacked time and fell far behind. At this point, I want to thank Lyudmila for her support. I defended my project together with the whole group. The course itself is thoughtfully designed down to the smallest details, everything is well structured, there is a lot of information, but it is all important and useful. And Anton explains everything so skillfully, engagingly, and clearly that I never got tired of listening to him (sometimes all day). It was amazing to gain so much knowledge in such a short period of time. Huge thanks to the entire Grafix School team for your work! Keep up the great work!
alesia_novik
The course is absolutely fire! A huge amount of new and valuable information. Incredibly strong support and guidance from the course curators.
For me, this course was a major discovery into the world of design and logo creation. Don't hesitate in your choice, here you will definitely gain all the necessary skills in graphic software, client work, and get answers to all your questions. The course is absolutely worth the money!
In two months, I learned more than I did in 3 years at university, and time is priceless. Value your time and choose quality education. I wholeheartedly recommend Grafix School.
For me, this course was a major discovery into the world of design and logo creation. Don't hesitate in your choice, here you will definitely gain all the necessary skills in graphic software, client work, and get answers to all your questions. The course is absolutely worth the money!
In two months, I learned more than I did in 3 years at university, and time is priceless. Value your time and choose quality education. I wholeheartedly recommend Grafix School.
shmatkotatyana
Thank you so much to the entire @grafix_school team. Guys, you are among the best! Well-selected material, clear structure, and an incredible amount of valuable information! When I started the course, I couldn’t even imagine that I would take on a client project. It was my first experience working with a client. And it turned out to be quite successful (the client loved the logo and purchased it). Huge thanks to the curator — without her guidance, achieving this result would have been much harder. I’m grateful to the school team for the high quality of your work! Thanks to you, I discovered the world of logo design and fully immersed myself in it!
gushope_design
My training at @grafix_school has come to an end — yesterday was the defense of my final project! I had been waiting for this summer cohort and fully immersed myself in the learning process. There were exciting assignments focused on improving logo drawing skills — the golden ratio exercise alone was worth it! I worked on a challenging client project, and it was powerful. There were difficulties along the way, but thanks to the structured plan and feedback, everything worked out — the client said "AMAZING"!
In the end, I strengthened my skills, gained new knowledge and a clear action plan, as well as valuable experience and motivation. Thank you to Anton and Lyudmila for sharing your knowledge — it was intensive, insightful, and fun!
In the end, I strengthened my skills, gained new knowledge and a clear action plan, as well as valuable experience and motivation. Thank you to Anton and Lyudmila for sharing your knowledge — it was intensive, insightful, and fun!
Curators
Alina Emelkina
Anastasia Barinova
Nikolai Shestakov
Brand Designer
Brand Designer
Web Designer
Specializes in illustrative logos and brand identity for HoReCa. Recipient of 4 awards on Dprofile and 38 features on Logobaker.
Has worked across various areas of graphic design, from visual design to branding. Translates ideas into clear visual language, creating memorable brand identities.
Leads no-code website development and specializes in building high-performing websites on Tilda Publishing for businesses and experts.
Certificate
of Completion
of Completion
Students who complete and successfully defend their final project receive a stylish certificate of completion.
The course is intensive and designed to help students acquire essential skills as quickly as possible.
Top students receive design projects from corporate clients, businesses, and commercial brands.
The course is intensive and designed to help students acquire essential skills as quickly as possible.
Top students receive design projects from corporate clients, businesses, and commercial brands.
Frequently Asked Questions
To complete the assignments and successfully finish the course, you will need Adobe Illustrator. No prior knowledge of the software is required at the start. During the course, you will learn how to use all the essential tools and create design in various styles. Information about the software and where to download it will be provided on the learning platform in a step-by-step guide.
The course is suitable for beginners with no prior experience. You will learn all the necessary tools and the full design process from A to Z — the way it is done professionally in design studios. If you face any difficulties, you can always reach out to your curator and receive support.
Yes, students join the course with different levels of experience and goals. Each participant receives individual support. If you want to improve the quality of your work, increase your freelance income, or work remotely with brands at higher rates, this course will be valuable for you.
The training takes place on a private online learning platform. You can watch the lessons on both a computer and mobile devices, but assignments must be completed on a computer — a mobile device will not be sufficient.
On the start day, you receive access to the course and a private chat where the curator and the school team are already waiting for you. You complete assignments, and curators provide detailed, personalized feedback. If needed, they attach visual examples, video reviews, or additional resources.
The course also includes a points-based system and gamification to make the learning process more engaging and effective. In addition, there are live webinars where you can interact directly and gain motivation from the curators and fellow students.
On the start day, you receive access to the course and a private chat where the curator and the school team are already waiting for you. You complete assignments, and curators provide detailed, personalized feedback. If needed, they attach visual examples, video reviews, or additional resources.
The course also includes a points-based system and gamification to make the learning process more engaging and effective. In addition, there are live webinars where you can interact directly and gain motivation from the curators and fellow students.
All lessons are pre-recorded, so you can watch them at a time that suits you. The average lesson duration is 30 minutes. Below each lesson, you will find timestamps highlighting the main topics covered in the video. Zoom sessions are held live and are also available as recordings afterward.
Adobe software does not support older graphics processors. Therefore, you will need a computer with the following minimum specifications:
— Intel Core 10th or 11th generation, dual-core processor with a clock speed of at least 2 GHz. However, a 4−8 core processor with a clock speed of 3.6 GHz or higher is recommended
— A graphics card released in 2017 or later, with 2−8 GB of memory. GeForce RTX models are recommended
— At least 8 GB of RAM
— An SSD is strongly recommended for speed and reliability compared to an HDD
— Accurate color reproduction. An IPS panel is preferred
— A monitor with a minimum resolution of 1920×1080
Tested models:
• iMac or MacBook Pro (any recent models)
• MSI P65 Creator 9SE with a 4K display
• DELL Precision 7540 with a professional graphics card
• Microsoft Surface Book 2 13.5 (for those who prefer touchscreens)
• ASUS ZenBook 14 UM431DA with AMD Ryzen processor
• ASUS ZenBook 14 UX434FLC (lightweight option for designers)
• Lenovo Legion Y740−15 (good for both work and gaming)
+ A mouse or graphic tablet
— Intel Core 10th or 11th generation, dual-core processor with a clock speed of at least 2 GHz. However, a 4−8 core processor with a clock speed of 3.6 GHz or higher is recommended
— A graphics card released in 2017 or later, with 2−8 GB of memory. GeForce RTX models are recommended
— At least 8 GB of RAM
— An SSD is strongly recommended for speed and reliability compared to an HDD
— Accurate color reproduction. An IPS panel is preferred
— A monitor with a minimum resolution of 1920×1080
Tested models:
• iMac or MacBook Pro (any recent models)
• MSI P65 Creator 9SE with a 4K display
• DELL Precision 7540 with a professional graphics card
• Microsoft Surface Book 2 13.5 (for those who prefer touchscreens)
• ASUS ZenBook 14 UM431DA with AMD Ryzen processor
• ASUS ZenBook 14 UX434FLC (lightweight option for designers)
• Lenovo Legion Y740−15 (good for both work and gaming)
+ A mouse or graphic tablet
In our program, graphic design is adapted for social media, freelance platforms, and client work — not traditional in-house employment. That’s why all the information is delivered clearly and without unnecessary fluff. The content is a concentrated summary of real-world experience in working with clients.
But this is not a magic solution! We provide strong, detailed feedback, but we do not create ideas or design logos for you. Our goal is for you to learn how to create logos for any business independently and build a sustainable system for attracting clients.
Most of our students master the tools and achieve excellent results. However, we do not guarantee outcomes or promise that everyone will succeed — that would be unprofessional. Results come to those who take action. There is no other way.
That is why we ask those who are not yet ready to put in the effort, dedicate time, and truly work to postpone enrolling in the course.
But this is not a magic solution! We provide strong, detailed feedback, but we do not create ideas or design logos for you. Our goal is for you to learn how to create logos for any business independently and build a sustainable system for attracting clients.
Most of our students master the tools and achieve excellent results. However, we do not guarantee outcomes or promise that everyone will succeed — that would be unprofessional. Results come to those who take action. There is no other way.
That is why we ask those who are not yet ready to put in the effort, dedicate time, and truly work to postpone enrolling in the course.
Talk to an Advisor Telegram
© 2026 Grafix.
All rights reserved.
All rights reserved.
Grafix is an online learning platform for designers.
E-mail:
hello@grafix-school.com
hello@grafix-school.com
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